L'Oreal Elseve Color Vive Shampoo for colored hair

This product is intended for colored hair. Elseve's Color Vive shampoo, with a formula with red peony and UV filter, comes to the aid of colored hair. It helps to fix the color in the hair fiber for longer, protecting the hair against external aggressions. Keeps hair silky, and the intensity of the color from the first day is maintained for longer**. **consumer test, 204 women, Color Vive Shampoo + Conditioner Ingredients and innovation: It is a shampoo that nourishes, protects and revitalizes the color of colored hair for up to 10 weeks*. The formula enriched with red peony and UV filter, protects colored hair. *instrumental test after applying Color Vive Shampoo and Conditioner. Use: Apply to wet hair, massage the scalp gently then rinse. In case of contact with eyes, rinse immediately with plenty of water. Keep the product away from direct sunlight. Use the product according to the instructions on the packaging.